These have been hard times for the movie theater business. Attendance peaked in 2002 at approximately 1.6 billion tickets sold. In 2019, that number had dropped by 25%, to around 1.2 billion. The proliferation of subscription streaming services is not the only force driving this trend, but it is certainly a substantial one. Against this
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Reinventing Hollywood’s Theatrical Distribution Model
By Jody Simon on
This article was originally published in VideoInk

Hollywood is trying to change the way theatrical exhibitors do business.
In light of the success that television producers have achieved in innovative release strategies on distribution platforms like Netflix, Amazon Prime, Hulu and HBO Now, feature…