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The U.S. Supreme Court this week officially pulled the plug on the Lanham Act’s prohibition on the registration of trademarks that comprise “immoral” or “scandalous” matter on First Amendment grounds.  The prohibition, found in Section 2(a) of the Act, was already on life support after the Court’s

The jury has spoken. After a saga worth of Homer, Comic-Con is a valid trademark.

The battle began when, the organizers of San Diego Comic-Con (SDCC), the 50-year old grandaddy of fan conventions, sued the producers of Salt Lake Comic Con for infringement. As we previously reported, the defendants struck back by asserting that

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It is not often that a court of law can issue a landmark opinion laden with profanity and sexual innuendos.  But last Friday, the United States Court of Appeals for the Federal Circuit seized the opportunity in a colorful decision holding the refusal of the United States Patent

The upfront selling season is when broadcast networks sell the majority of their advertising inventory. That season kicks off this week as the networks present their fall schedules to advertisers in lavishly staged events. The networks have been losing viewers to online platforms steadily for years, particularly younger viewers in the coveted 18-49 demographic. Ad

On June 15, the LA Times reported on an innovative way that Snapchat is monetizing its popular ephemeral messaging service–sponsored geofilters. Snapchat already lets users add backgrounds to their selfies that are specific to the user’s location. The effect is like a photo booth image of the user in front of a picture postcard image.

Many agreements in the entertainment industry contain morals clauses. These are provisions that provide a party with the right to terminate the agreement (and stop paying or even receive a partial refund of money already paid) in the event that any individual violates the provision. Morals clauses are especially important in endorsement agreements, because the

For many years, only major corporate entertainment companies like studios, networks and record companies had the capacity to build entertainment brands. These companies essentially had a monopoly on all mass-market distribution channels and the research on audience spending habits which allowed them to build and sustain brand loyalty. We have all watched billion-dollar empires like